Google Video Advertising Exam Answers 2017
Google Video Advertising Exam Questions and Answers 2017:
A TrueView in-display video ad needs to be:
True or False: YouTube remarketing lists can be used with standard text ads and display ads.
How can an advertiser set up AdWords conversion tracking for a TrueView in-stream ad campaign?
True or False: AdWords for video is only recommended for branding.A) True B) False
True or False: TrueView in-stream ads and TrueView in-display ads can be in the same AdWords for video campaign.A) False B) True
An advertiser who wants to ensure a specific reach for a specific price on YouTube should use:
Which of the following is a tip for optimizing a TrueView video ad campaign?
What is an example of a managed placement for a TrueView in-stream ad?
A TrueView in-stream ad view is counted when a viewer:
What is the maximum number of targeting groups you can create in an AdWords for video campaign?
What does average view frequency measure?
What are the targeting options for mastheads?
To run a TrueView video ad, the video must be uploaded to:
Which of the following is true when creating a targeting group for an AdWords for video campaign?
An advertiser is charged for a TrueView in-display ad when a viewer:
_______ is used for AdWords for video campaigns.
What do earned actions measure?
Why is average view frequency important to measure?
Where would a call-to-action (CTA) overlay show?
With YouTube Analytics, you can track metrics on:
What is the view-through rate (VTR) of a campaign that has received 10,000 impressions and 900 views, and a channel that has received 200 subscriptions?
___________ ads can show on YouTube search results before they’re approved, but can’t run on the Search Network and Display Network until fully reviewed and approved.
In which TrueView format(s) can an advertiser use a companion banner?
A click on a companion banner:
Which ad rotation option cannot be used for AdWords for video campaigns?
On average, how long does it take for a video ad to get approved?
Which should be considered when analyzing campaign performance of different TrueView video ad formats?
Average video view duration metrics are accessible through:
With TrueView in-display ads, advertisers can target:
What does linking an AdWords account to a YouTube account allow an advertiser to do?
What is masthead billing based on?
With TrueView in-stream ads, an advertiser pays:
Which video ads can be created with AdWords for video?
True or False: More than one YouTube account can be linked to an AdWords account.
True or False: AdWords for video ads can use private videos.
_________ ads can be created and managed through AdWords.
True or False: Advertisers have to implement a code to use the remarketing feature on AdWords for video.
If an advertiser adds interest categories and topics to the same targeting group, then a TrueView ad will show:
True or False: You can use contextual targeting with AdWords for video.
Which of the following remarketing lists can be used for a video campaign?
Why should a YouTube account be linked to a Google+ page?
True or False: Advertisers can use call-to-action overlays (CTAs) for free.
The best way to initiate a reserve buy is to:
What are creative best practices for a TrueView in-stream ad?
True or False: Advertisers can set bids per ad format
_________ are optional, clickable thumbnail images that appear next to TrueView InStream ads on YouTube.
______________ is the most effective way to control the number of times a user sees an ad.
______________ is the most effective way to control the number of times a user sees an ad.
Using advanced campaign settings, YouTube remarketing, and call-to-action overlays (CTAs) are all tips for optimizing:
What’s the maximum length a TrueView video ad can be?
________ targeting enables advertisers to target specific websites, YouTube videos, and YouTube Partner channels with TrueView ads.
True or False: With TrueView in-stream ads, the advertiser pays when a user clicks the video.
TrueView in-display ads run on:
TrueView in-stream ads can appear on:
Which targeting methods can be used with TrueView ads?
What’s the difference between cost-per-click (CPC) bidding and cost-per-view (CPV) bidding?
Which is best practice for a successful TrueView in-stream ad?
Viewers are added to an advertiser’s YouTube remarketing list when they:
True or False: Advertisers cannot combine AdWords remarketing lists with a video remarketing list created in YouTube.
True or False: Advertisers can implement a remarketing tag for mastheads
True or False: The standard banner size supported by YouTube is 300×250.
Which devices can the advertiser target with a mobile video masthead?
How can an advertiser calculate the view-through rate (VTR) of an AdWords for video campaign?
Advertisers who want to pay only when a user watches their ad should use:
With a masthead, the advertiser can reserve:
With AdWords for video, an advertiser can target:
True or False: IP address exclusion is not available for TrueView campaigns.
True or False: To get full access to YouTube analytics, you need to link your AdWords and YouTube accounts
An advertiser who wants to target specific categories of video content on the Google Display Network (GDN) should:
Call-to-action (CTA) overlays are compatible with
An advertiser can:
Which can be done in YouTube Analytics?
Where does the user land if they click a TrueView in-display ad?
Initial remarketing list size for AdWords for video campaigns includes users from the last:
You can see average video-view duration metrics in the:
An advertiser is charged for a TrueView in-display ad when a viewer:
Video remarketing is a way to optimize:
True or False: With TrueView in-stream video ads, the advertiser pays when someone hovers their cursor over the ad for 5 seconds
People are added to an advertiser’s video remarketing list when they:
Which should you consider when evaluating the performance of an advertiser’s TrueView campaign for brand awareness?
An advertiser can use a remarketing tag to target people who’ve:
TrueView in-stream ads can appear on:
Which of these formats can be booked cross-screen (mobile and desktop)?
TrueView in-display ads runs on which YouTube pages?
If someone clicks a TrueView in-display ad, where do they land?
What’s needed for an advertiser to set up a video ad campaign?
True or False: Video ads may appear in videos marked “Private” on YouTube
A client who wants to advertise before, during, or after popular videos on the Google Display Network (GDN) should:
TrueView in-display ads run on:
TrueView in-display ads run on which networks:
Frequency capping counts include:
What are best practices for creating a TrueView in-stream ad?
A video targeting group:
TrueView video campaigns can include:
The most effective way to control the number of times someone sees an ad is by:
The standard companion banner size for TrueView in-stream ads on YouTube is:
Which of these can be created to run on YouTube and the Google Display Network?
If your client wants to pay only when someone views an ad, you should use:
Which of the following remarketing lists can be used for a video campaign?
Linking a YouTube channel to a Google+ page lets you:
A viewer can skip a TruView in-stream video ad after
Which can an advertiser include in a TrueView video ad to increase interactivity?
TrueView in-stream ads and in-display ads appear, respectively:
A click on a companion banner:
What percentage of video views on YouTube come from mobile devices?
If an advertiser adds affinity audiences and topics to the same targeting group, a TrueView ad will show:
When is someone added to an advertiser’s video remarketing list?
Video ads can run on:
TrueView in-display ads can run on:
A TrueView in-stream ad is counted when a viewer:
How can an advertiser calculate the view rate of a video campaign?
Which can’t be added to a TrueView video?
Which can’t be added to a TrueView video?
How much did the amount of time people spend watching video on the Internet grow between the end of 2013 and the end of 2014?
What’s the view rate of an AdWords campaign that shows 10,000 impressions, 900 views, and 300 clicks?
What’s the difference between cost-per-click (CPC) bidding and cost-per-view (CPV) bidding?
TrueView campaigns can help advertisers optimize for:
An advertiser is charged for viewing a TrueView in-display ad when someone:
Video ads can appear on:
What’s an example of a managed placement for a TrueView in-stream ad?
With a masthead ad, an advertiser can reserve:
The best way to reserve an ad is to:
____ is used for video campaigns.
Which of these remarketing lists can be used for a video campaign?
Which should you consider when evaluating the performance of an advertiser’s TrueView campaign for brand awareness?
When setting up targeting groups for video ads, it’s most effective to:
TrueView in-display video ads run on:
True or False: TruView in-stream ads and TruView in-display ads can be in the same video campaign.
True or False: You can use contextual targeting with videos.
A client who wants to advertise before, during, or after popular videos on the Display Network should:
A viewer can skip watching a TruView in-stream ad after
Which is a tip for optimizing a TrueView video for viewer engagement?
True or False: YouTube remarketing lists can be used with standard text and display ads.
True or False: More than one YouTube account can be linked to an AnWords account.
Which is a tip for optimizing a TrueView video for viewer engagement?
Why is average view frequency important to measure?
Which ad rotation option can’t be used for AdWords for video campaigns?
If your client wants a specific reach for a specific price on YouTube, you should use:
Which devices can an advertiser target with a mobile video masthead?
What does linking an AdWords account to a YouTube account let an advertiser do?
The initial remarketing list size for video campaigns includes users from the past:
What’s the maximum number of targeting groups you can create in a video campaign?
Which is true when creating a targeting group for a video campaign?
Which ad rotation option can’t be used for video campaigns?
________ targeting lets advertisers place ads on specific websites, YouTube videos, and YouTube Partner channels with TrueView ads.
What is masthead billing based on?
You can see average video-view duration metrics in the:
A viewer can skip watching a TrueView in-stream ad after:
How much did the amount of time people spend watching video on the internet grow between the end of 2013 and the end of 2014?
A TrueView in-stream ad view is counted when a viewer:
A TrueView in-display video ad needs to be:
True or False: YouTube remarketing lists can be used with standard text ads and display ads.
How can an advertiser set up AdWords conversion tracking for a TrueView in-stream ad campaign?
True or False: AdWords for video is only recommended for branding.A) True B) False
True or False: TrueView in-stream ads and TrueView in-display ads can be in the same AdWords for video campaign.A) False B) True
An advertiser who wants to ensure a specific reach for a specific price on YouTube should use:
Which of the following is a tip for optimizing a TrueView video ad campaign?
What is an example of a managed placement for a TrueView in-stream ad?
A TrueView in-stream ad view is counted when a viewer:
What is the maximum number of targeting groups you can create in an AdWords for video campaign?
What does average view frequency measure?
What are the targeting options for mastheads?
To run a TrueView video ad, the video must be uploaded to:
Which of the following is true when creating a targeting group for an AdWords for video campaign?
An advertiser is charged for a TrueView in-display ad when a viewer:
_______ is used for AdWords for video campaigns.
What do earned actions measure?
Why is average view frequency important to measure?
Where would a call-to-action (CTA) overlay show?
With YouTube Analytics, you can track metrics on:
What is the view-through rate (VTR) of a campaign that has received 10,000 impressions and 900 views, and a channel that has received 200 subscriptions?
___________ ads can show on YouTube search results before they’re approved, but can’t run on the Search Network and Display Network until fully reviewed and approved.
In which TrueView format(s) can an advertiser use a companion banner?
A click on a companion banner:
Which ad rotation option cannot be used for AdWords for video campaigns?
On average, how long does it take for a video ad to get approved?
Which should be considered when analyzing campaign performance of different TrueView video ad formats?
Average video view duration metrics are accessible through:
With TrueView in-display ads, advertisers can target:
What does linking an AdWords account to a YouTube account allow an advertiser to do?
What is masthead billing based on?
With TrueView in-stream ads, an advertiser pays:
Which video ads can be created with AdWords for video?
True or False: More than one YouTube account can be linked to an AdWords account.
True or False: AdWords for video ads can use private videos.
_________ ads can be created and managed through AdWords.
True or False: Advertisers have to implement a code to use the remarketing feature on AdWords for video.
If an advertiser adds interest categories and topics to the same targeting group, then a TrueView ad will show:
True or False: You can use contextual targeting with AdWords for video.
Which of the following remarketing lists can be used for a video campaign?
Why should a YouTube account be linked to a Google+ page?
True or False: Advertisers can use call-to-action overlays (CTAs) for free.
The best way to initiate a reserve buy is to:
What are creative best practices for a TrueView in-stream ad?
True or False: Advertisers can set bids per ad format
_________ are optional, clickable thumbnail images that appear next to TrueView InStream ads on YouTube.
______________ is the most effective way to control the number of times a user sees an ad.
______________ is the most effective way to control the number of times a user sees an ad.
Using advanced campaign settings, YouTube remarketing, and call-to-action overlays (CTAs) are all tips for optimizing:
What’s the maximum length a TrueView video ad can be?
________ targeting enables advertisers to target specific websites, YouTube videos, and YouTube Partner channels with TrueView ads.
True or False: With TrueView in-stream ads, the advertiser pays when a user clicks the video.
TrueView in-display ads run on:
TrueView in-stream ads can appear on:
Which targeting methods can be used with TrueView ads?
What’s the difference between cost-per-click (CPC) bidding and cost-per-view (CPV) bidding?
Which is best practice for a successful TrueView in-stream ad?
Viewers are added to an advertiser’s YouTube remarketing list when they:
True or False: Advertisers cannot combine AdWords remarketing lists with a video remarketing list created in YouTube.
True or False: Advertisers can implement a remarketing tag for mastheads
True or False: The standard banner size supported by YouTube is 300×250.
Which devices can the advertiser target with a mobile video masthead?
How can an advertiser calculate the view-through rate (VTR) of an AdWords for video campaign?
Advertisers who want to pay only when a user watches their ad should use:
With a masthead, the advertiser can reserve:
With AdWords for video, an advertiser can target:
True or False: IP address exclusion is not available for TrueView campaigns.
True or False: To get full access to YouTube analytics, you need to link your AdWords and YouTube accounts
An advertiser who wants to target specific categories of video content on the Google Display Network (GDN) should:
Call-to-action (CTA) overlays are compatible with
An advertiser can:
Which can be done in YouTube Analytics?
Where does the user land if they click a TrueView in-display ad?
Initial remarketing list size for AdWords for video campaigns includes users from the last:
You can see average video-view duration metrics in the:
An advertiser is charged for a TrueView in-display ad when a viewer:
Video remarketing is a way to optimize:
True or False: With TrueView in-stream video ads, the advertiser pays when someone hovers their cursor over the ad for 5 seconds
People are added to an advertiser’s video remarketing list when they:
Which should you consider when evaluating the performance of an advertiser’s TrueView campaign for brand awareness?
An advertiser can use a remarketing tag to target people who’ve:
TrueView in-stream ads can appear on:
Which of these formats can be booked cross-screen (mobile and desktop)?
TrueView in-display ads runs on which YouTube pages?
If someone clicks a TrueView in-display ad, where do they land?
What’s needed for an advertiser to set up a video ad campaign?
True or False: Video ads may appear in videos marked “Private” on YouTube
A client who wants to advertise before, during, or after popular videos on the Google Display Network (GDN) should:
TrueView in-display ads run on:
TrueView in-display ads run on which networks:
Frequency capping counts include:
What are best practices for creating a TrueView in-stream ad?
A video targeting group:
TrueView video campaigns can include:
The most effective way to control the number of times someone sees an ad is by:
The standard companion banner size for TrueView in-stream ads on YouTube is:
Which of these can be created to run on YouTube and the Google Display Network?
If your client wants to pay only when someone views an ad, you should use:
Which of the following remarketing lists can be used for a video campaign?
Linking a YouTube channel to a Google+ page lets you:
A viewer can skip a TruView in-stream video ad after
Which can an advertiser include in a TrueView video ad to increase interactivity?
TrueView in-stream ads and in-display ads appear, respectively:
A click on a companion banner:
What percentage of video views on YouTube come from mobile devices?
If an advertiser adds affinity audiences and topics to the same targeting group, a TrueView ad will show:
When is someone added to an advertiser’s video remarketing list?
Video ads can run on:
TrueView in-display ads can run on:
A TrueView in-stream ad is counted when a viewer:
How can an advertiser calculate the view rate of a video campaign?
Which can’t be added to a TrueView video?
Which can’t be added to a TrueView video?
How much did the amount of time people spend watching video on the Internet grow between the end of 2013 and the end of 2014?
What’s the view rate of an AdWords campaign that shows 10,000 impressions, 900 views, and 300 clicks?
What’s the difference between cost-per-click (CPC) bidding and cost-per-view (CPV) bidding?
TrueView campaigns can help advertisers optimize for:
An advertiser is charged for viewing a TrueView in-display ad when someone:
Video ads can appear on:
What’s an example of a managed placement for a TrueView in-stream ad?
With a masthead ad, an advertiser can reserve:
The best way to reserve an ad is to:
____ is used for video campaigns.
Which of these remarketing lists can be used for a video campaign?
Which should you consider when evaluating the performance of an advertiser’s TrueView campaign for brand awareness?
When setting up targeting groups for video ads, it’s most effective to:
TrueView in-display video ads run on:
True or False: TruView in-stream ads and TruView in-display ads can be in the same video campaign.
True or False: You can use contextual targeting with videos.
A client who wants to advertise before, during, or after popular videos on the Display Network should:
A viewer can skip watching a TruView in-stream ad after
Which is a tip for optimizing a TrueView video for viewer engagement?
True or False: YouTube remarketing lists can be used with standard text and display ads.
True or False: More than one YouTube account can be linked to an AnWords account.
Which is a tip for optimizing a TrueView video for viewer engagement?
Why is average view frequency important to measure?
Which ad rotation option can’t be used for AdWords for video campaigns?
If your client wants a specific reach for a specific price on YouTube, you should use:
Which devices can an advertiser target with a mobile video masthead?
What does linking an AdWords account to a YouTube account let an advertiser do?
The initial remarketing list size for video campaigns includes users from the past:
What’s the maximum number of targeting groups you can create in a video campaign?
Which is true when creating a targeting group for a video campaign?
Which ad rotation option can’t be used for video campaigns?
________ targeting lets advertisers place ads on specific websites, YouTube videos, and YouTube Partner channels with TrueView ads.
What is masthead billing based on?
You can see average video-view duration metrics in the:
A viewer can skip watching a TrueView in-stream ad after:
How much did the amount of time people spend watching video on the internet grow between the end of 2013 and the end of 2014?
A TrueView in-stream ad view is counted when a viewer:
Google Video Advertising Exam Answers 2017
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